{"id":293,"date":"2010-02-06T12:41:10","date_gmt":"2010-02-06T17:41:10","guid":{"rendered":"http:\/\/slxls.com\/blog\/?p=293"},"modified":"2010-03-02T23:49:32","modified_gmt":"2010-03-03T04:49:32","slug":"effective-resource-management-in-serps","status":"publish","type":"post","link":"https:\/\/seoly.com\/blog\/2010\/02\/effective-resource-management-in-serps\/","title":{"rendered":"Effective Resource Management in SERPs"},"content":{"rendered":"

\"\"If you can attain the #1 ranking for a (relatively) competitive search term, you can drive a lot of targeted traffic to your website.\u00c2\u00a0 Winning the battle for the #1 ranking<\/a> can exponentially increase your traffic.\u00c2\u00a0 Too many people are targeting a range of search terms that is simply too wide.\u00c2\u00a0 If you were trying to become a professional athlete, you would not spend time training for every possible sport.\u00c2\u00a0 You would pick the sport that has the most potential and run with it.\u00c2\u00a0 I’m not saying that you should focus all<\/em> of your link building efforts on a single term, but shifting the focus of your link building campaigns and resources to your money keyword is an intelligent choice.
\n
\nLet’s say you have a website that the top 5 keywords driving your traffic is this:<\/p>\n\n\n\n\n\n\n\n\n
Keyword<\/strong><\/td>\nVisits Last Month<\/strong><\/td>\n% of SE Visits<\/strong><\/td>\nCurrent Rank<\/strong><\/td>\n<\/tr>\n
#1<\/td>\n33,118<\/td>\n43.02%<\/td>\n2<\/td>\n<\/tr>\n
#2<\/td>\n7,106<\/td>\n9.23%<\/td>\n2<\/td>\n<\/tr>\n
#3<\/td>\n5,772<\/td>\n7.50%<\/td>\n1<\/td>\n<\/tr>\n
#4<\/td>\n1,851<\/td>\n2.40%<\/td>\n3<\/td>\n<\/tr>\n
#5<\/td>\n1,153<\/td>\n1.50%<\/td>\n5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

If you could hypothetically attain #1 ranking for each of those terms that distribution will now look something like this:<\/p>\n\n\n\n\n\n\n\n\n
Keyword<\/strong><\/td>\nNew Visits Last Month<\/strong><\/td>\nIncrease in SE Visits<\/strong><\/td>\nNew % of SE Visits<\/strong><\/td>\n<\/tr>\n
#1<\/td>\n117,524<\/td>\n84,406<\/td>\n60.02%<\/td>\n<\/tr>\n
#2<\/td>\n25,217<\/td>\n18,111<\/td>\n12.88%<\/td>\n<\/tr>\n
#3<\/td>\n5,772<\/td>\n0<\/td>\n2.95%<\/td>\n<\/tr>\n
#4<\/td>\n9,277<\/td>\n7,426<\/td>\n4.74%<\/td>\n<\/tr>\n
#5<\/td>\n10,035<\/td>\n8,882<\/td>\n5.13%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

The increase in search engine visits is the key number that should catch your attention; it should hit you like a bus.\u00c2\u00a0 The benefit of improving keyword #1’s ranking far outweighs that of the other top keywords.<\/p>\n

Perhaps you should reevaluate your search engine optimization and link building campaigns, and see where you can reap the most rewards.\u00c2\u00a0 Don’t put all of your eggs in one basket, but understand the advantages of utilizing your resources to their maximum potential.<\/p>\n","protected":false},"excerpt":{"rendered":"

If you can attain the #1 ranking for a (relatively) competitive search term, you can drive a lot of targeted traffic to your website.\u00c2\u00a0 Winning the battle for the #1 ranking can exponentially increase your traffic.\u00c2\u00a0 Too many people are targeting a range of search terms that is simply too wide.\u00c2\u00a0 If you were trying […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56,25],"tags":[137],"class_list":["post-293","post","type-post","status-publish","format-standard","hentry","category-search-engines","category-seo-search-engine-optimization","tag-resource-management"],"_links":{"self":[{"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/posts\/293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/comments?post=293"}],"version-history":[{"count":13,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/posts\/293\/revisions"}],"predecessor-version":[{"id":479,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/posts\/293\/revisions\/479"}],"wp:attachment":[{"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/media?parent=293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/categories?post=293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seoly.com\/blog\/wp-json\/wp\/v2\/tags?post=293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}