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	<title>SEOly Blog</title>
	<link>http://seoly.com/blog</link>
	<description>Using experience and data to gain seo insight</description>
	<lastBuildDate>Thu, 22 Apr 2010 04:51:33 +0000</lastBuildDate>
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		<title>What&#8217;s The Bottom Line?</title>
		<description><![CDATA[At the end of the a day, what do you care about?  Is it number of sales, new feed subscribers, or just overall revenue?  It&#8217;s all dependent upon what your values and end goals are.  Maybe it&#8217;s a mix of factors that you&#8217;re concerned with, and in that case evaluating and improving upon them becomes [...]]]></description>
		<link>http://seoly.com/blog/2010/04/21/whats-the-bottom-line/</link>
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		<title>Search Rankings Aren&#8217;t The End All &amp; Be All</title>
		<description><![CDATA[Search engine rankings aren&#8217;t the most important factor when it comes to harvesting organic traffic; click through rate in the SERPs can play a much larger role than you&#8217;ve been led to believe.  The leaked AOL search data is the only resource we really have to estimate click through rates on the search engine [...]]]></description>
		<link>http://seoly.com/blog/2010/04/15/search-rankings-arent-the-end-all-be-all/</link>
			</item>
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		<title>Only As Good As Your Index Page</title>
		<description><![CDATA[If you run a blog, then your most recent content is what the majority of people will see.  It is crucial that all of your posts, especially your newest posts are up to par.  It&#8217;s pretty much the same system as job performance or brownie points.  People only remember what you just did, and [...]]]></description>
		<link>http://seoly.com/blog/2010/04/04/only-as-good-as-your-index-page/</link>
			</item>
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		<title>It&#8217;s All About the Links</title>
		<description><![CDATA[After a certain point search engine optimization is all about links.  You can only generate so much quality content or do so much on page optimization.  This isn&#8217;t to say that on page optimization is pointless, but after you spend enough time doing it, you&#8217;ll see little benefit for the amount of time you input.  [...]]]></description>
		<link>http://seoly.com/blog/2010/03/21/its-all-about-the-links/</link>
			</item>
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		<title>Who Are You Writing For?</title>
		<description><![CDATA[It&#8217;s a simple question: Are you writing for people or for search engines?
Writing for search engines is easy.  You take your knowledge about a topic and simply regurgitate it as text as quickly as possible while including those all important keywords.  If you are a bit lazier you might not even write original and just [...]]]></description>
		<link>http://seoly.com/blog/2010/03/15/who-are-you-writing-for/</link>
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