http://seoly.com/blog/2009/09/06/cpm-ad-rates-rise-38-in-q2-2009/ Using experience and data to gain seo insight Sun, 21 Mar 2010 19:09:07 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://seoly.com/blog/2009/09/06/cpm-ad-rates-rise-38-in-q2-2009/comment-page-1/#comment-251 Stephen Wed, 23 Sep 2009 01:58:40 +0000 http://slxls.com/blog/?p=167#comment-251 It all really depends on your website, traffic, and who is advertising on your website. I know this is an ambiguous answer, but I've seen some music websites struggle to break the $0.10 CPM barrier. Other music niche sites can get CPM rates into the $10.00+ range. The quality of traffic that you deliver to your advertisers strongly affects your CPM rates. If your website is filled with non-converting Chinese and Indian traffic, then do not expect CPM rates above $0.10. If however, you have targeted United States, United Kingdom, and Canadian traffic that converts well for your advertisers, then you could expect $10.00+ CPM rates. Note that for this high of a CPM rate, your advertisers will likely contact you for advertising space, and they are still going to be making a profit; thus the products or services that your visitors will be seeing / converting to is a high cost product (aka a very targeted or high cost niche). It all really depends on your website, traffic, and who is advertising on your website. I know this is an ambiguous answer, but I’ve seen some music websites struggle to break the $0.10 CPM barrier. Other music niche sites can get CPM rates into the $10.00+ range. The quality of traffic that you deliver to your advertisers strongly affects your CPM rates. If your website is filled with non-converting Chinese and Indian traffic, then do not expect CPM rates above $0.10. If however, you have targeted United States, United Kingdom, and Canadian traffic that converts well for your advertisers, then you could expect $10.00+ CPM rates. Note that for this high of a CPM rate, your advertisers will likely contact you for advertising space, and they are still going to be making a profit; thus the products or services that your visitors will be seeing / converting to is a high cost product (aka a very targeted or high cost niche).

]]> http://seoly.com/blog/2009/09/06/cpm-ad-rates-rise-38-in-q2-2009/comment-page-1/#comment-250 Pete Jennings Wed, 23 Sep 2009 01:05:59 +0000 http://slxls.com/blog/?p=167#comment-250 Any idea what those CPM ad rates for the music industry actually are? Any idea what those CPM ad rates for the music industry actually are?

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