CPALead Revisited
I first mentioned CPALead months ago when it was a newer CPA program within the industry. Since then, CPALead has distinguished themselves as an excellent choice for webmasters when they are considering CPA advertising. For example, I just started to use CPALead on a watch tv online niche website, and the earnings have skyrocketed even though it is currently the tv off season. I have left my CPM ads and Adversal in page popups on the main pages and implemented CPALead on the episode pages.
| Period | CPM Ads | Adversal | CPALead | Total Revenue | Page Views | CPM | Other Information |
| January 2009 | 361.86 | 327.46 | 0 | 689.32 | 628,208 | 1.10 | |
| Febuary 2009 | 309.76 | 243.96 | 0 | 553.72 | 529,620 | 1.05 | |
| March 2009 | 303.82 | 181.79 | 0 | 485.61 | 421,126 | 1.15 | |
| April 2009 | 443.01 | 171.54 | 0 | 614.55 | 493,125 | 1.25 | |
| May 2009 | 423.48 | 174.06 | 0 | 597.54 | 418,777 | 1.43 | Season ended |
| June 2009 | 154.44 | 67.11 | 0 | 221.55 | 201,270 | 1.10 | |
| July 2009 | 63.23 | 27.51 | 1,028.98 | 1,119.72 | 153,405 | 7.30 | CPALead implemented |
Not only does the addition of CPA advertising dramatically increase the website’s profit, but the average CPM increases substantially. Instead of making ~$1.18 / 1,000 page views, this website is making $7.30 / 1,000 page views. This means that when this tv series starts up again with their new season I will be earning thousands of dollars per month instead of hundreds per month. Over a 500% increase in profit margin can be seen after the implementation of CPALead on this website. Note that the profit from CPA ads is a lot bouncier and more variable on a daily basis compared to CPM ads; this website earned anywhere from $20 to $75 from CPALead depending on the day. Acknowledge that daily profits may be more variable when using CPA ads, but for this website average profit saw a considerable increase. Does this mean that you should use CPALead on all of your websites? Absolutely not; CPALead works fantastic on some websites, but on others it may even drop your net profit and CPM. If you do plan on implementing CPALead or other CPA advertising methods, I strongly encourage you to track your CPM and profit over the period of a week or month, so that you can see if CPALead (You loss nothing by signing up under my referral code) is the right thing for your website.
read more